you would make an awfully lot of money buut yuu have tuu actually know whatt yuur doiing!! Hah The best advice for anyone considering opening a small novelty store is location, location, location. As in most business this is a very important aspect. Also it is important what your main goal of your business is. I think it is usually a great idea if feasible to use your business to pay for your real estate. If you pay rent and open a business you can pay for the location for years without ever making anything more than the small profit left after making your rent, bank payment, etc. If you use small business to pay for real estate it can prove very profitable and give you a great retirement. Remember in business there is no quick fix or easy money. Also just because you would like to have a store that sells something around doesn't mean anyone else does. Your market conditions are huge factors in knowing what type of store to open and also in how much you will make. I have a personal friend who's sister owns a novelty store that sells makeup, Vera Bradley bags, and other novelty items and she does very well with her business. It is in a small town and in a downtown shopping district. I would think that a good number to shoot for is 800-1000 dollars a day in total sales. Most novelty items have a high markup so you should be able to make a 50% profit margin (or 100% markup). Meaning that you would make between 400-500 dollars a day. With that taken into consideration, don't forget your bills and always find out what the minimum you would have to sale to make you what you need to live in. If it doesn't seem easy to do then don't try it. Remember business is not easy and there are no shortcuts. Hard work and dedication. Good luck!
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