What is story behind Amway?

Amway was founded in 1959 by Jay Van Andel and Rich DeVos as an American multi-level marketing company specializing in health, beauty, and home care products. The company's unique business model involves independent distributors selling products directly to customers and recruiting others to do the same. Amway has grown into one of the largest direct selling companies in the world, operating in over 100 countries and territories.