What is the definition of keyword optimization?

While working on SEO for our website, we should keep in mind that our goal is to get ranked on SERPs and we cannot do it without the help of KeyWords. People search their queries on google and not the name of a website directly unless you are Adidas or Nike.

Before KeyWord Optimization, we have to perform KeyWord research, first, we have to find the right keyWord on which we need to work. Tools like KeyWords Planner by google can help you to find the relevant keyWords. it also gives you some data like monthly searches, total volume, etc.

after finding the keyWords, keyWord optimizing takes place.

KeyWord Optimization means to optimize the targeted keyWords so that our website gets ranked on it.

now the question is, how do we optimize the keyWords? KeyWord optimization requires activities like:

1. Using them in our blogs or contents: We can use the targeted keyWords in our blogs, articles, and other content present on our website.

2. using them in heading and sub-heading: Headings and sub-headings paly very important role user gets to about the content. use them in your headings and sub-headings.

3. Optimizing Titles and meta descriptions: Titles and meta descriptions are shown when we search anything on google. remember that blue text and black text under it, those are titles and descriptions. use them wisely in your website.

these are some of the main tips that we use while doing keyWord optimization. hope that my answer helped you. if yes, please do upvote.