I can't see any possible way cocoa would work as a hair color. There are two kinds of hair color: permanent and temporary. Permanent color has chemicals in it to "open up" the hair strand so the color can embed itself in the hairs. Temporary color is more like a paint--it sticks to the outside of the strand, and washes off in time. Cocoa couldn't work itself into the strand, and it doesn't have any way to stick to the outside.
I am sure you could put cocoa in hair gel and make a temporary color, but it would wash out the first time you shampooed. OTOH, it would smell REAL good.
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