What is leisure in relation to retail travel operations?

Leisure in relation to retail travel operations refers to the segment of the travel industry focused on providing experiences and services for individuals seeking relaxation, recreation, and enjoyment. This includes planning and selling trips, vacations, and activities that cater to travelers looking for recreational activities, cultural experiences, and adventure. Retail travel operations often curate packages, promotions, and personalized itineraries to enhance customers' leisure experiences, ensuring they find suitable options that align with their interests and preferences. Ultimately, leisure travel aims to create memorable experiences that promote well-being and enjoyment.