Why was rock in the late 1960's seem simultaneously subversive and liberating?

In the late 1960s, Rock Music emerged as a powerful cultural force that challenged societal norms and conventions, reflecting the era's upheaval and desire for change. The genre's lyrics often addressed themes of rebellion, freedom, and social justice, resonating with youth disillusioned by war and inequality. Artists like Jimi Hendrix and Janis Joplin pushed boundaries not only musically but also in terms of personal expression and identity, fostering a sense of liberation among listeners. This duality made rock a vehicle for both subversion against the status quo and a liberating anthem for self-discovery and empowerment.