What does STO and VSTO stand for in line with room rates?

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1226104

2026-02-26 13:00

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STO stands for "Standard Occupancy Rate," which refers to the typical pricing structure for hotel rooms based on standard demand. VSTO stands for "Variable Season Occupancy Rate," indicating fluctuating rates that change based on seasonality, demand, or special events. Both terms help hotels manage pricing strategies to optimize revenue and occupancy levels.

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