Why mergers and acquisition better than greenfield?

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1184121

2026-03-09 01:50

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Advantages of Aquisitions + you acquire the other firms clients, networks, brand image; which helps become a global player + gain access to the firms accumulated assets: equipment, human resources, existing suppliers, curtomers.. + provides an immediate stream of revenue, accelerates the MNE's return on investment In greenfield investments you have to spend a lot of time and money to buy land, build the new infrastructure, hire new employees, find suppliers, find customers ext. However, in Aquisitions you don't just buy the firm, you buy all the existing assets with it.

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