What is blackberry's vision and mission statement?

Blackberry is a brand that was created by Research in Motion's (RIM) Founder Mike Lazaridis in 1996, providing wireless web enabled devices across multiple networks. RIM is a Canadian based company founded in 1984 that formally worked with RAM and Ericsson, developing a two way paging system and wireless email network.

The company's goal and vision is clear: "to provide solutions for the worldwide mobile communications market, including the software that allows the BlackBerry Smartphone to provide mobile access to email, applications, media and the internet."

MISSION:

• RIM's ability to enhance current products and develop and introduce new products

• the efficient and uninterrupted operation of RIM's network operations center and the networks of its carrier partners;

• RIM's ability to establish new, and to build on existing, relationships with its network carrier partners;

• RIM's dependence on its carrier partners to grow its BlackBerry subscriber base;

• RIM's reliance on its suppliers for functional components and the risk that suppliers will not be able to supply

components on a timely basis;

• competition;

• effective management of growth and ongoing development of RIM's service and support operations;

• a breach of RIM's security measures, or an inappropriate disclosure of confidential corporate or personal information;

• reduced spending by customers due to the uncertainty of economic and geopolitical conditions;

• risks associated with RIM's expanding foreign operations;

• RIM's dependence on a limited number of significant customers;

• the continued quality and reliability of RIM's products;

• RIM's ability to manage production facilities efficiently;

• dependence on key personnel;

• continued use and expansion of the Internet;

• regulation, certification and health risks;