When did Fiji become a tourist attraction?

Fiji began to emerge as a tourist destination in the mid-20th century, particularly during the 1960s and 1970s, when increased air travel made the islands more accessible. The government's efforts to promote Fiji's natural beauty, unique culture, and recreational opportunities helped establish it as a popular holiday spot. By the 1980s, Fiji had developed a more robust tourism infrastructure, solidifying its status as a major tourist attraction in the South Pacific. Today, it is celebrated for its stunning beaches, vibrant coral reefs, and warm hospitality.