What is the purpose of an author using rhetoric?

The purpose of an author using rhetoric is to persuade, inform, or engage their audience effectively. By employing various rhetorical strategies—such as ethos, pathos, and logos—authors can enhance their arguments, evoke emotions, and establish credibility. Rhetoric helps to clarify ideas, create a connection with readers, and ultimately influence their thoughts or actions. In essence, it is a powerful tool for enhancing communication and achieving specific goals within a text.