What functional areas are in Zara?

Zara operates through several key functional areas, including design and product development, manufacturing, supply chain management, marketing, and retail operations. The design team focuses on rapidly creating new styles based on current trends, while manufacturing emphasizes efficient production processes. Supply chain management ensures quick distribution to stores worldwide, and marketing strategies are tailored to enhance brand visibility and customer engagement. Retail operations manage the in-store experience and inventory to align with consumer demands.