Why do the hunt rhinos horns?

The rhino's horn is a particularly precious ingredient in Chinese herbal medicine. Its value is comparable to gold.

And just for the perverse pleasure of the hunt I suppose.

All rhino species are in trouble from poaching more than any other factor.The black rhino is in the most trouble,with wild numbers in the low hundreds.Rhino poachers kill them for the horn,which supposedly has medicinal properties.This has proven to be false,and rhinos continue to be poached,despite protective measures.