What is an AR in music and how does it impact the production and distribution of music?

An AR in music stands for Artist and Repertoire, which refers to the division of a record label or music company responsible for scouting and developing talent. AR plays a crucial role in shaping the sound and direction of music by signing and nurturing artists. Their decisions impact the production and distribution of music by influencing which artists get signed, what type of music gets produced, and how it is promoted to the public.