How does martin Luther convince of persuade her audience to take the path towards greatness?

Martin Luther persuades his audience to pursue greatness by emphasizing the importance of individual faith and personal connection to God, rather than reliance on institutional authority. He utilizes compelling rhetoric and scriptural references to inspire a sense of empowerment and responsibility among believers. By advocating for reform and highlighting the potential for spiritual and moral renewal, Luther motivates his audience to seek a deeper understanding of their faith and to act upon it boldly. His message resonates with the desire for authenticity and integrity in one's spiritual journey.