- Ø Marketing Promotes your company - builds awareness that you exist
- Ø Describes your products/services - let's people know what you do
- Ø Announces new products/services
- Ø Differentiates your offerings from competitors
- Ø Brings qualified prospects to you
- Ø Helps build professional networks
- Ø Marketing = Corporate strategy: aligning company goals with customer needs
- Ø Keeps staff in the loop & motivated to work for your company
- Ø Keeps you up to date on industry trends
- Ø Let's you know which offerings are most in line with customer objectives
- Ø Let's you know which offerings aren't working & should be dropped
- Ø Gives you ideas for future offerings
- Ø Positions you/your firm as expert in specialty area
REGARDS : : : VERDAN MAHMOOD BS(IT)
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