What does it mean when tv advertises roku enabled?

When a TV is advertised as "Roku enabled," it means that the television has built-in Roku functionality, allowing users to access the Roku streaming platform without needing an external device. This feature provides direct access to various streaming services, channels, and content available on the Roku ecosystem, offering a user-friendly interface for streaming. Essentially, it combines the TV and streaming capabilities into one device, simplifying the viewing experience.