What are the 7 characteristics of makeup?

The seven characteristics of makeup typically include color, texture, coverage, finish, longevity, blendability, and formulation. Color refers to the shades and hues available, while texture pertains to the feel and application of the product. Coverage indicates how well the makeup conceals imperfections, and finish describes the final look (matte, dewy, etc.). Longevity relates to how long the makeup lasts, blendability refers to how easily it can be mixed and applied, and formulation addresses the ingredients and skin compatibility.