What bloc of voters has recently been called the sleeping giant?

The bloc of voters recently referred to as the "sleeping giant" is the Latino electorate in the United States. This demographic has seen significant growth in numbers and influence, yet historically, their voter turnout has been lower compared to other groups. Political analysts suggest that mobilizing this electorate could greatly impact elections, especially in key battleground states. As awareness and engagement increase, their potential to shape political outcomes has become a focal point for parties seeking to gain an advantage.