What is hypster?

"Hypster" is a term often used to describe a subculture characterized by a focus on alternative lifestyles, fashion, and music, typically embracing vintage or retro elements. It combines a love for independent and artisanal products with a rejection of mainstream trends. Hypsters are often associated with urban settings and may engage in activities like thrift shopping, attending indie music festivals, and supporting local artists. The term can also carry a pejorative connotation, suggesting pretentiousness or a superficial embrace of countercultural aesthetics.