The stakeholder matrix is a simple, but effective tool for analyzing stakeholders. Stakeholders are any individuals or groups who can be affected or affect a business. The stakeholder matrix is a graph which is split into 4 quadrants. A common matrix plots stakeholders by power on the y axis and interest on the x axis.
Stakeholders with low power and low interest aren't very important. Stakeholders with high power and high interest are very influential and need to be carefully managed.
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