What are the role of public relation office in hotel?

The public relations office in a hotel plays a crucial role in managing the hotel's image and reputation. It is responsible for communicating with the media, handling press releases, and promoting events and services to attract guests. Additionally, the PR team engages with customers through various channels, addressing feedback and inquiries to enhance guest satisfaction. Overall, they work to build strong relationships with stakeholders, ensuring positive visibility and enhancing the hotel's brand.