- Shorter product lifecycles
- Increasing technological capabilities
- Increasingly competitive Markets
- Grow brand loyalty
- Diversify into growth areas
- Increase Market share
- Production and Research and Development Strategies
- Shorter product lifecycles
- Increasing technological capabilities
- Increasingly competitive Markets
- Grow brand loyalty
- Diversify into growth areas
- Increase Market share
- Production and Research and Development Strategies
Requirement of customers , market competion, new ideas , removal of problems with previous proucts , new technology advatages and failure of previous products
