What is Safety Reliability Methods Inc?

Safety Reliability Methods, Inc. is a consulting company designed to use safety methods from the Airline Industry and adapt them to other industries. The president of SRM, Chesley "Sully" Sullenberger III, is the pilot from US Airways Flight 1549 that safely landed in the Hudson River on January 15th saving all 155 passengers of the flight. From the Safety Reliability Methods homepage:

Safety Reliability Methods, Inc. (SRM) was created to apply the latest advances in safety and high performance and high reliability processes to organizations in a variety of fields.