The textile industry is market-oriented because it is highly responsive to consumer preferences and fashion trends, which can change rapidly. Companies must continually adapt their product offerings to meet the demands of diverse markets, including variations in design, fabric, and sustainability. Additionally, the industry's reliance on branding and marketing strategies to differentiate products further emphasizes its focus on understanding and catering to consumer needs. This dynamic interaction between supply and demand drives innovation and competitiveness within the sector.
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