How did contiki start?

Contiki was founded in 1966 by Australian traveler John Anderson, who aimed to provide affordable travel experiences for young people. It began with a single bus trip through Europe, catering to adventurous youth seeking to explore new cultures and destinations. Over the years, Contiki expanded its offerings to include a variety of itineraries across different continents, focusing on social experiences and group travel for 18 to 35-year-olds. Today, it is recognized as a leading travel brand for young adventurers worldwide.