What cities have been rebranded?

Several cities have undergone rebranding efforts to change their image and attract tourism or investment. For example, Berlin transformed from a city associated with division to a vibrant cultural hub after the fall of the Berlin Wall. Detroit has worked to shed its image of decline by promoting its burgeoning arts scene and revitalization projects. Similarly, MeDELLín, Colombia, was rebranded from a city known for violence to a model of urban innovation and social development.