Why were The Who's songs chosen as all 3 CSI themes?

The Who's songs were chosen as all 3 CSI themes due to their iconic sound, energetic vibe, and lyrics that align with the investigative themes of the shows. "Who Are You" was chosen for CSI, "Won't Get Fooled Again" for CSI: Miami, and "Baba O'Riley" for CSI: NY to create a consistent musical branding across the franchise.