Marketing merely reflects the needs and wants of consumers?

intro includes definitions of terms needs and wants. marketing and consumrs. needs are the biological or primary factors need for the survival of an individual.includes food clothing and shelter. secondary needs are the wants or the desires of an individual they can b the quality education.beauty products or the glosaries.branded footwares or the clothings these are the needs and wants. consumer is the mango man who consume the products sometym wid good or no good knw how of a product.marketing is the concept holds that acheving organizational goals depends on knowing the needs and wants of target maekets and delivering the desired satisfaction.Marketing Reflects The Needs And Wants Of Customers

Ever since man started trading goods, marketing was created. Marketing has evolved and there were several phases in its evolution. First, there was the production of the product, with no consideration on customers' wants and needs. Secondly, customer's wants and needs were not really considered as products were pretty much standardized. Lastly, products were differentiated and a focus on customer's wants and needs came to the forefront of business concern, which was the needs and wants of customers. (Kotler, P. & Keller, K.).

Marketing involves the satisfying customer's needs and wants. An essential factor in the marketing process as well as a business, your goal is to provide value to the customer for a profit. (Kotler, P. & Keller, K.) A successful marketing manager must be open-minded and think from a customer's perspective. Thinking like a customer is an intricate tool to a successful marketing manager. You must ask yourself, what does the customer want and need? Successful companies

• *it reflects in sch a way that it shape the demands of a consumer

• *it help consumer in judging the correct or benificial product

• *it creat the snce and hlp in discriminating the nds and wants of a prodct thus it reflcts thends and wants

• *basc channels of markting are .intrnt ,role of print and electond media

• *througn advertisement

• conclusion

• *'Marketing merely reflects the needs and wants of customers.' We all need to eat, drink and sleep and reproduce, this is all part of who we are as human beings. Therefore at the basic level companies will strive to satisfy these functions and keep doing so by once in a while showing advertisements that tells the public that they are around and can provide the products they need