What is the relationships between travel agency an wholesalers?

Travel agencies and wholesalers have a symbiotic relationship in the travel industry. Wholesalers typically purchase travel products in bulk, such as hotel rooms, flights, and tour packages, at discounted rates and then sell them to travel agencies. Agencies, in turn, market and sell these packaged deals to consumers, often providing personalized service and expertise. This collaboration allows agencies to offer competitive pricing and diverse options to travelers while wholesalers benefit from increased distribution through the agency network.