What does hot and cold selling means?

Hot selling refers to actively pursuing leads and engaging potential customers who have shown interest in a product or service, often resulting in quicker sales conversions. Cold selling, on the other hand, involves reaching out to prospects who have had no prior interaction with the seller, often requiring more effort to build interest and trust. Both approaches have their own strategies and challenges, with hot selling typically yielding faster results compared to the more gradual process of cold selling.