What were the conditions of the Kellogg brand pact?

The Kellogg Brand Pact, established in 1933, aimed to promote fair competition among cereal manufacturers and ensure high-quality products. Signatories agreed to adhere to specific guidelines regarding advertising, labeling, and product standards, focusing on honesty and integrity in marketing practices. The pact sought to eliminate misleading claims and foster consumer trust in the breakfast cereal industry. Overall, it represented an early effort at self-regulation within the food industry.