What are the major goals that an effective informative should accomplish?

An effective informative text should aim to enhance the reader's understanding of a specific topic by presenting clear, accurate, and relevant information. It should engage the audience by being organized and easy to follow, while using appropriate language and examples. Additionally, it should encourage critical thinking by prompting readers to reflect on the information provided. Lastly, the text should ensure that the information is accessible and resonates with the target audience.