What do you recommend Adam do increase production in a business setting that does not seem to value high production?

Adam should first engage in open communication with his team to understand their perspectives on production and identify any underlying issues or concerns. He could then implement a system of incentives to motivate employees, aligning their goals with increased productivity. Additionally, offering training and resources to enhance skills can foster a culture of efficiency and improvement. Lastly, showcasing the benefits of higher production, such as potential bonuses or company growth, may help shift the team's mindset towards valuing productivity.