There are few different types of "no ammonia" hair colors in the market. Some hair colors have ammonia substituted by mono-ethanolamine which opens the hair. Ground rule is blonder the color, the more ammonia or mono-ethanolamine is needed to open your hair and lift the color.
Ammonia is not allergen, it is the strong odor of it that makes people take a step back. How ever there are increasing number of allergic reactions to mono-ethanolamine.
There exists also hair colors that do not contain ammonia or mono-ethanolamines, but in general those colors are limited in range and can not lift enough when you want to be blonde :)
So it's a trade off.
. I use an ammonia free hair colour and I am very blonde and I know you can be blonde with about 3 different hair ammonia free hair colour ranges!!
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