Do you apply Redkin Shades EQ Gloss wet or to dry hair?

Redken Shades EQ Gloss is typically applied to damp, towel-dried hair for the best results. This helps the product to evenly distribute and penetrate the hair cuticle, allowing for a more vibrant and long-lasting color. Applying it to dry hair can lead to uneven application and less effective color results. Always follow the manufacturer's instructions for optimal outcomes.