Why strategy implementation is more difficult than strategy formulation?

Consider that when you formulate strategy: * there are numerous models and frameworks to guide you * plenty of consultants at hand * you are working with a small group of people * the people you are working with are typically the best in the company * it is an area that has been under the spotlight for many years and has been well tested * it is percieved as exciting In contrast when you implement strategy: * there are very limited frameworks to use * there are also only a few consultants specializing in strategy implementation * implementation invoves changing the behavior and action of almost all, or everyone, in the company * you must find many different ways to communicate the message * it is often perceived as unexciting But remember at the end of the day it is the strategy implementation that deliovers the revenue not the strategy formulation. Robin Website: www.bridgesconsultancy.com

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