What generational group is powering the growth of seniors?

The Baby Boomer generation, born between 1946 and 1964, is primarily driving the growth of the senior population. As this large cohort ages, more individuals are entering retirement and reaching senior status, significantly increasing the number of older adults in society. This demographic shift is reshaping various sectors, including healthcare, housing, and consumer goods, as businesses adapt to the needs and preferences of this aging population.