What tactics do cults use to influence people?

Cults often use tactics such as isolation, manipulation, and fear to influence individuals. They may isolate members from their family and friends to create dependency on the group, while employing charismatic leaders and intense emotional experiences to foster loyalty. Additionally, cults frequently use deceptive practices, such as withholding information or presenting a distorted reality, to maintain control and discourage dissent. Through these methods, they create a powerful sense of belonging and purpose, making it difficult for members to leave.