What is a media framing?

Media framing refers to the way information is presented and organized by the media, influencing how audiences perceive and interpret issues or events. It involves emphasizing certain aspects while downplaying others, shaping narratives and public opinion. By selecting specific angles, language, and visuals, media frames can significantly impact the audience's understanding and emotional response to a topic. This technique can be seen in news coverage, advertising, and social media, where the framing can lead to different interpretations and reactions among viewers.