Why is business marketing important?

Marketing plays a really vital role in an small business, as while not selling you may not be ready to tell everybody what product you've got and why they must perish. And if they don’t fathom your product then however are you able to sell your product?

According to the classic selling theory, selling model includes 4Ps: Product, Price, Place and Promotion, which may describe selling as providing the proper product within the right place at the proper worth and at the proper time.