What company from Omaha built td ameritrade?

TD Ameritrade was built by Omaha-based company Ameritrade, which was founded in 1971 by Joe Ricketts. The firm evolved into a significant player in the online brokerage industry, eventually merging with TD Waterhouse in 2006 to form TD Ameritrade. The company has been known for its innovative trading platforms and customer service in the financial services sector.