How did amazon survive the dotcom crash?

Amazon survived the dotcom crash by diversifying its business model beyond just selling books, expanding into various product categories and services, which helped to generate revenue. The company focused on building a strong customer base and enhancing its logistics and fulfillment capabilities. Additionally, Amazon maintained a commitment to long-term growth and innovation, securing investments that provided the necessary capital to weather the downturn. This strategic approach allowed Amazon to emerge stronger as the market recovered.