Why are the Boston bruins named the bruins?

Owner Adams directed his general manager Ross to come up with a nickname that would portray an untamed animal displaying speed, agility, and cunning. Ross came up with "Bruins", an Old English Word used for brown bears in classic folk-tales. The team's bearlike nickname also went along with the team's original uniform colors of brown and yellow, which came from Adams' grocery chain, First National Stores.[