What is internal polling?

Internal polling refers to the practice of conducting surveys or polls within an organization, such as a political campaign or a business, to gauge the opinions, preferences, or attitudes of its members or target audience. This type of polling helps organizations understand their strengths and weaknesses, assess public sentiment, and inform strategic decisions. Unlike external polling, which gathers data from the general public, internal polling focuses on a specific group to provide insights that can directly influence organizational strategies.