What are common types of Pike lures?

Not including live baits, there are 3 general types of lures used in bass fishing: crankbaits, which are hard plastic or wood, and generally have at least two treble hooks, one hanging from the belly and another from the tail. There are, however, many variations on this. Most have a "lip", that causes the bait to dive. Soft plastics. The typical soft plastic is a worm, but there are lizards, crawfish, helgramites, frogs, even rats. These typically do not come with hooks, but are threaded on to a hook that is already attached to the end of your line. Spinner baits. These have some type of device that rotates, creating flashes of light as well as noise. A "spoon" is kind of like a spinner bait. There are others but this covers the vast majority of lures.