What is role of distribution ibn supply chain?

The role of distribution in the supply chain is to ensure that products are delivered from manufacturers to consumers efficiently and effectively. It involves managing logistics, warehousing, transportation, and inventory control to optimize the flow of goods. Effective distribution reduces lead times, minimizes costs, and enhances customer satisfaction by ensuring that products are available when and where they are needed. Ultimately, it acts as a bridge between production and consumption, facilitating the movement of goods through the supply chain.