Is Sahara Group entering into Hypermarkets and opening chain of retail stores?

It's confirmed that Sahara Group enters in retail sector (in format of hypermarkets) with brand name Sahara Q. The Sahara Group which has successful presence in Infrastructure, Tourism, finance, entertainment, real estate, health care, Sports and media is all set to launch a chain of retail stores across the country. This time the conglomerate plans to launch hypermarkets in carefully selected locations across the country under the brand name Sahara Q. The hypermarkets will sell consumer products, including Sahara's own range of packaged goods such as detergents and soaps, as well as insurance and mutual fund products. According to experts this is a good move from Sahara Group for the retail sector as it has its own range of goods which will give another range of option for the consumer.

Sahara has been trying to hit the retail sector since 2009, and researched the various ways. In 2009 Sahara Prime City, the realty arm of the Group, had planned to build 88 integrated townships across the country with retail outlets but that did not worked out. Now after various research Sahara group has chosen hypermarket to enter and is all set to get in to the retail business.

Source: saharagroup.985024.free-press-release.com