Each generation has its own evil entity that owns P & G, usually with flimsy evidence that doesn't really stand up. I first heard this rumor when I was in high school. The story was that the company was controlled by Communists then.
From About.com urban legends:
June 10, 1998
Here's proof that you can't stop an urban legend, not even in a court of law.
In 1997, Procter & Gamble filed the most recent in a series of lawsuits against Amway Corporation and several of its distributors for allegedly spreading rumors to the effect that P&G, maker of familiar household products such as Mr. Clean and Tide laundry detergent, is affiliated with the Church of Satan.
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