Who launched operation rolling thunder?

This was an air campaign conducted by the US Air Force & US Naval Airmen.

Operation Rolling Thunder was the code name given to us bombings of strategic targets in North Vietnam is 1965. It was used by the US, under president Johnson. This method was used in order to put pressure on the south, in order to make them stop supplying the vietcong, end the war and start negotiations. However, it brought no end to the conflict and failed to have any impact on the war.